Why no Honda E advertising??

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Smucker
Posts: 7
Joined: Tue May 04, 2021 6:44 pm

Why no Honda E advertising??

Post by Smucker » Wed Jun 09, 2021 9:31 pm

How come there’s been almost zero advertising of the Honda E? I mean, virtually nothing? The only thing I’ve come across was a radio advert which also happened to be advertising honda’s air conditioning units (or something like that!)

There’s hardly any out on the roads, let’s face it. Don’t they think therefor to invest in a bit of marketing?

I hear non stop advertising about the Kia, Id3, mustang Mach-e (lovely car!), zoe etc etc.

Such a shame as I’m certain more people would fall in love with the E if they actually saw more about them. People I come across when I’m with mine are absolutely fascinated with it when they see it.

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londiniumperson
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Joined: Fri Oct 11, 2019 2:37 pm

Re: Why no Honda E advertising??

Post by londiniumperson » Wed Jun 09, 2021 10:13 pm

There has been some prior and around the launch in mid 2020, but minimal advertising since.

It's very simple as to why, Honda have no interest in making or selling EVs, they are more interested in hybrids, see this article:
Honda CEO says ‘There will be no dramatic increase in EV demand’
https://electrek.co/2019/12/26/honda-ce ... ev-demand/
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FDAD
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Re: Why no Honda E advertising??

Post by FDAD » Wed Jun 09, 2021 11:32 pm

Here in PT they have TV ads occasionally. But I believe Honda will fall in GMs hands if it keeps going like this.
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Smucker
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Joined: Tue May 04, 2021 6:44 pm

Re: Why no Honda E advertising??

Post by Smucker » Thu Jun 10, 2021 4:20 pm

I just don’t get it, you think they’d still want to flog it even if they’re not fully behind EV’s.

Nothing though!

darrenj1
Posts: 88
Joined: Thu Sep 24, 2020 12:20 pm

Re: Why no Honda E advertising??

Post by darrenj1 » Fri Jun 18, 2021 3:42 pm

Smucker wrote:
Wed Jun 09, 2021 9:31 pm
How come there’s been almost zero advertising of the Honda E? I mean, virtually nothing? The only thing I’ve come across was a radio advert which also happened to be advertising honda’s air conditioning units (or something like that!)

There’s hardly any out on the roads, let’s face it. Don’t they think therefor to invest in a bit of marketing?

I hear non stop advertising about the Kia, Id3, mustang Mach-e (lovely car!), zoe etc etc.

Such a shame as I’m certain more people would fall in love with the E if they actually saw more about them. People I come across when I’m with mine are absolutely fascinated with it when they see it.
that radio advert was dire.

Karl V
Posts: 15
Joined: Sun Apr 25, 2021 7:49 pm

Re: Why no Honda E advertising??

Post by Karl V » Fri Jun 18, 2021 7:28 pm

I've seen some Facebook ads recently. Presumably targeted at me because I own a Honda e (?)

Regardless, they are quite numbing by all accounts. And the comments in response to the ads are not to be read by Honda e fans, I can tell you.

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